Sir John, who has labored with Hollywood celebrities Priyanka Chopra and Kim Kardashian West and has been Beyoncé’s visit makeup artists when you consider that 2010, launched a line of animal cruelty-unfastened and vegan-friendly makeup in South Africa on Thursday.
The line referred to as Volume 1 is to be had for a limited length at decided on Woolworths stores and the net Woolworths keep.
It includes a highlighter stick and an eyeshadow palette designed in particular for the South African girls’ skin type – and is all priced among R150 and R450.
Sir John, who collaborated with Woolworths’ splendor variety W.BEAUTY on the road, stated he took a fingers-on technique growing the variety.
This is the very first time he is liberating a line of beauty merchandise sporting his name.
“From the first actual product sketches to the name, the packaging, the symbolism, and the product intrinsics. It became very critical to me that Volume 1 reflects who I am as an artist, and that it promises the quality associated with the W.BEAUTY logo,” Sir John said.
“To be capable of fulfilling a life-lengthy dream of launching my very own signature product variety with an emblem that stocks my values and passion for celebrating splendor, has been inspiring and lifestyles-converting.”
The curated collection is W.BEAUTY’s first worldwide product collaboration.
Woolworths splendor logo communique head Shaheda Sayed stated Sir John has previously labored with W.BEAUTY on a series of make-up masterclasses across South Africa.
He has additionally helped to style various Woolworths’ campaigns and occasions.
“Having advanced a strong running dating with Sir John during the last few years, taking part on a bespoke product line with the makeup maestro changed into a natural subsequent step,” Sayed said.
“It [also] is the first time that a popular South African store has labored carefully with a well-known international authority to produce a make-up series that has been created to results easily light up South African girls’ evidently solar-kissed skin.”
